Some earliest retail memories revolve around JC Penney. Local stores, local employees who knew their merchandise and their customers, fair prices, decent quality. Underwear, sheets, towels, back-to-school clothes. Enjoyed, depended upon--but, alas, taken for granted. I have studied their catalogs for the last year and found, on average, one or two products made in America. Local store closed 5 years ago and I would gladly drive 20-30 miles to the nearest one. Now? No way.
Just saw in a currrent magazine an ad for JC Penney with the following text:
"Made for Work.
Made for Play.
Made for Everyday.
Made for Today.
Made for My Life.
Made For American Living."
Oops, they forgot one crucial line: "Not Made in America."
To cleanse the consumer palate, here is my first "indigenous" suggestion:
Modern, clean, "fashion forward" sweaters, tees, jackets. Made in San Francisco and Marin Co., CA. Reasonable prices. Local artisans.
Nicecollective.com
2544 Third St.
San Francisco, CA 94107
1-415-695-0323
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